Blogs Entries

The following blog entries are examples of my recent work. These were created for clients based on discussions I had with them. I used some of their ideas and a lot of my own to create interesting narratives that engaged their audiences and that accurately represent the aims and ideas of the clients. This has helped these customers to build their "brand".


Leave it better than how you found it.

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House sitting is not new.

A mate recently told me about his parents who regularly looked after their friends’ houses in the 1970s and 1980s. His father had a well-paying job and they owned their own home but for reasons of convenience, they would regularly housesit for two of their friends in the northern beaches area in Sydney.

The arrangement meant that his father was closer to his work and cut his commute time from 45 minutes each way to 5. His friends were quite well-to-do and they would regularly spend their winters in Europe.

Having someone in their houses gave them a sense of security, their pets were healthy and happy, and they always came home to well-maintained and beautifully clean homes. Meanwhile, my mate was enjoying having the run of his parent’s home.

The arrangement worked well for everyone. My friend’s mother thrived in the relaxed lifestyle of the northern beaches and it was like a holiday for her. She loved her friends and looking after their homes was a joy for her. Her attitude was that she would always leave their homes better than how she found them.

We’re not talking about making radical changes here but simply maintaining the cleanliness and orderliness of her friends’ homes. And they loved her for that. One of them, a well-known artist, was so grateful that he gave her one of his paintings each time he returned home. His mother passed away a few years ago but those paintings have remained in the family and they are a wonderful reminder of the kind of woman his mother was and of the friendships that she had nurtured.


How this story applies to us!

I like this story. It really sums up so much about what we do when we look after someone’s home. It requires a leap of faith for the home owner to trust someone with the place they love most. Rachel and I see that we have a unique opportunity to add to the lives of others and to show our respect for what others have spent their lives building. We are taking care of homes and we are building relationships founded on trust and mutual respect. And I think that is a motto that I am happy to apply to every aspect of my life;

To leave it (whatever it may be) better than how I found it.